Boost Social Media Returns In 2019 With These 4 Tips

Social Media Returns

Sometimes a few simple changes and a shift in focus is all that you need to make a big difference in the return you get from your social media activity. In this post we have 4 great tips to help you boost your social media returns getting the most from your social media marketing budget. NB these are all points you can measure.

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3 Small Business Online Marketing Tips 2019

online marketing tips

The beginning of the year is always a good time to look ahead and to make plans. There are always lots of things to do and many different areas that beg attention but some will give better return than others. The number one online marketing concern for most companies is generating traffic and leads. Below are our 3 tips for the areas that will help with that and boost your online marketing effectiveness.

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10 reasons to boost your content marketing efforts

content marketing or inbound

If you are hesitating when it comes to content marketing these statistics will provide some motivation. Most businesses will have heard of content or inbound marketing and recognise that it is a great way to reach out to their potential and existing customers on-line however it takes some commitment and planning to get started.

If you are still on the sidelines or struggling to to get a strategy for compelling engaging content in place this list will give you reasons to move on. Continue reading

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Are you responsive to responsive web design?

How does your site look to visitors using mobile devices? If your pages are hard to view or difficult to navigate on a small screen you are probably loosing traffic, sales and goodwill. Responsive web design adapts your page format to fit the screen size of the viewer. This posts looks at the trends on mobile and tablet usage that should inform how you present your web pages. Plus what you need to know about making your site responsive.

responsive web design
responsive web design

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Christmas content marketing

Now is the time to get you Christmas keywords, SEO and Christmas content marketing up and running. Here is a handy guide to getting it right and attracting targeted traffic at a busy time of year.

christmas content marketing
Get your Christmas content marketing ready

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Hummingbird? – It’s a semantic question from Google

Latest algorithm update from Google impacts 90% of searches. Are you ready? We look at what you need to consider so your site content is in good shape for this new Hummingbird approach. 

Google Hummingbird
Google Hummingbird

This update has a very different complexion to its predecessors Panda and Penguin which were all about penalties for sites that fell short of their higher standards (for linking and content quality).  Hummingbird is all about answering queries and not best matches for specific keywords. Continue reading

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Copywriting for Events Course

Copywriting for events- get more delegates!
Get more conference delegates

A full day Copywriting for Events course for anyone who wants to write better copy for their event brochure or web pages.

Taking place on the 15th October in central London this full day course is suitable  for any conference producers and marketing professionals who need to produce clear and compelling content that gets the readers attention and drives delegate registration. Continue reading

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20 Twitter tips to get your business engaged

Getting the small details right can make all the difference. Its not just the 140 characters. Twenty Twitter Tips here to make sure you whole profile page is working hard for you.

Twitter tips
Twitter tips for your business

If you are putting in the effort to tweet regularly make sure that any other aspects of your twitter page are also helping you engage with your audience. Compelling and and engaging tweets will get re-tweeted and bring your message to a wider audience and they will boost your followers/audience but appearance and first impressions also play a part. Continue reading

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