Make sure your event or conference site is working hard to attract and engage potential delegates. Shameless plug here as this is a course I am delivering for The Media House. However if you think your site could be better … Continue reading
Category Archives: Link Building
After advising sites against taking paid advertorial with links to their sites SEOBook.com notes that the rules don’t apply if you are Google! Hmmmmm. Interesting post and well spotted. See post here http://www.seobook.com/google-advertorials
Google has lowered the PageRank score of dozens of news sites and blogs in the UK for selling links on a large scale. Several years ago (2007) Google stated that selling links would result in penalties for the sites involved. … Continue reading
As part of your link building strategy making lists of the individuals or groups you want to target is the best way of organising your effort and being efficient. Having good lists not only ensures you don’t miss out any easy opportunities but the … Continue reading
Have just agreed a new public course “SEO for Events marketers” with The Media House. This is the only course on Search Engine Marketing designed specifically for the conference and events industry.