The beginning of the year is always a good time to look ahead and to make plans. There are always lots of things to do and many different areas that beg attention but some will give better return than others. … Continue reading
Category Archives: Search Engines
Latest algorithm update from Google impacts 90% of searches. Are you ready? We look at what you need to consider so your site content is in good shape for this new Hummingbird approach. This update has a very different complexion … Continue reading
Moz have released their biannual findings from Moz’s Ranking Factors 2013 study. This follows on from the recent Search Engine Land Periodic table of Success Factors covered here a few weeks ago. Note the difference in wording here between SEO Ranking … Continue reading
Search engines favour (place higher in their SERP’s) those pages that give them the right signals. SEO may seem from the outside to be a rather mysterious and arcane art but getting the right combination of SEO success factors on … Continue reading
According to Matt Cutts Google’s Head of Search Spam. (The good news is that they are all easy to get to grips with.) As they are mistakes he is seeing most often it is well worth thinking about them and reviewing how you … Continue reading
Make sure your event or conference site is working hard to attract and engage potential delegates. Shameless plug here as this is a course I am delivering for The Media House. However if you think your site could be better … Continue reading
Interactive infographic on “How search works” from Google. Really handy walk through from Google on how they do what they do. Starts with Crawling and Indexing through Algorithms to Fighting Spam.