Its surprisingly easy to run an effective competition using Pinterest generating new followers, brand exposure and boosting the virality of your content. (Seven case studies in this post for inspiration).
I was struck by the low cost – free in one case under $200 in another! With such a low barrier to entering this area you should be considering how you could using Pinterest for your business. Creative thought and taking care with the planning will enable any size business to generate ROI.
Note how most of the examples here integrated several social media channels into the mix encouraging participants to visit Facebook pages and use specific Twitter hashtags as well as Pinterest.